14 July 2008

The New Yorker Cover



Since everybody else seems to be talking about this, I suppose I'll weigh in as well:

It's obvious that the New Yorker cover showing the Obamas as terrorists is meant to be a spoof. It's obvious that the cover is meant to parody the various media narratives and motifs that have been floating around for the past year or so: the constant mixing up of the names Obama and Osama, the allegations that Michelle Obama is a black separatist, the accusations of terrorist sympathies, of being a secret Muslim (whatever that is), of the so-called "terrorist fist jab," and so on. It's obvious.

That is, it's obvious if you are already aware enough to understand where these media narratives come from and that they are false. But here's the problem:

A portion of the U.S. population actually believes all of those things about the Obamas. The New Yorker cover does not work as satire because there's no exaggeration. Because everyone always references Swift on occasions like this, let me just point out that nobody thought that the solution to Ireland's troubles was to start eating children. "A Modest Proposal" worked because it was a logical exaggeration of what people actually believed: namely, that free markets were the way to go and that people should be seen primarily as resources (haven't come too far since then, have we?). But the New Yorker cover reflects things that people actually say, and in many cases have come to believe. That's a different set of circumstances altogether. Because it's styled as an in-joke for the cognoscenti (as New Yorker cartoons usually are), it does not make itself clear to those who are outside its orbit. In other words, like most in-jokes, it reinforces both the self-satisfaction of those already in the know and the misunderstandings of everyone else.

And no, this discussion we're all having about it is not going to help make things clear. Epistemological relativism has become such an ingrained habit in American politics that this whole episode can't help but add to the confusion. All that will enter the public consciousness (thanks to a reliably blockheaded media) is the following: Some people say these things about the Obamas, and others deny them. Who knows what the truth is? That there are in fact reliable ways of separating fact from fiction has, sadly, almost been forgotten in American politics.

In other words, a lot of people these days are idiots.

Update: More from Michael Shaw, from Melissa, from Atrios. And let me point out one other thing: the New Yorker cover is not, as some seem to be claiming, getting these right-wing narratives out in the open, where they can be exposed, mocked, and defeated. They are already out in the open. They do not fear exposure. They thrive on it. That's why the American conservative movement has a whole cable network, a small army of talk-radio chatterers, a largish gang of bloggers, and several major newspapers. They're not interested in hiding; they're interested in changing and confusing the general discourse. All this cover does is add to the confusion. (Don't believe me? Take a gander at the comments thread here.)

It might have been effective satire, say, forty years ago when this sort of paranoia was confined to blurry mimeographs produced in someone's basement -- when there was in fact something hidden that would have wilted upon being exposed to a critical mass media. That, however, is not how things are anymore.

Second Update: Satirist Ruben Bolling has more:

Of course, I'm certain Blitt intended to make fun of people's paranoid perceptions of Obama, not how leftist/radical/Muslim Obama is. But that's because I've seen his cartoons before, and because I know what could or couldn't be the stance of The New Yorker. But if this same cartoon were created by Sean Delonas and published by The New York Post, I'd think it was satirizing Obama himself, and that's a very different (opposite) point -- it would be tasteless and offensive.

A cartoon shouldn't rely on the context of its creator and publisher in order to successfully make its point. Some more indicators should have been utilized in the cartoon in order to make the target of its satire clearer.
Apparently the cartoon is called "The Politics of Fear." I know the New Yorker doesn't usually put text on its covers, but in this case that might have done the trick.

Third Update: Spencer Ackerman:
One of the worst impulses in liberalism is when white people think that they're so right-on that everything they say race-wise gets an automatic pass. Isn't their good faith evident?
Fourth Update: G. Gordon Liddy says the New Yorker "got it right." Well done, New Yorker! Far from being shamed and neutralized, the propagators of these smears are delighted by the backup. The attempt at satire has failed, as was absolutely predictable.

Fifth and Final Update: Because I'm sick of talking about this by now, and because, apparently, using your right of free speech on a free blog you write in your spare time to criticize an internationally published cartoon makes you a Stalinist or something.

Anyway, go forth, and read Somerby, especially this bit:
Sorry, this isn’t a rational process, though Remnick doesn’t seem to have heard. But this is the way our elections now work, and the Remnicks rarely seem to notice. Repeatedly, our elections are driven by disinformation, bull-roar, high trivia and lies—often driven along by major pundits who, at their best, can’t seem to care. Let’s put Michelle in a giant huge Afro! Let’s show the two of them burning the flag! Most important: Let’s make Obama a Muslim! To them, this seems like a joke—like a sally that is tres amusant. To us, it seems more like a reprise of Al Gore said he invented the Internet—or of those Swift-boat tales.
And the Rude Pundit, especially this bit:
See, the Rude Pundit's problem with the whole Barack-as-Muslim and Michelle-as-Black-Panther plus burning flag and bin Laden's picture in the Oval Office isn't that it's particularly offensive. It's that it's just not very funny. It's not even enough to make you go, "Hmmm." You glance at it once and think, "Yeah, some people think that, don't they? That's a shame." And there the whole joke ends. There's no more levels to it. It's like an Upper East Side version of South Park, an elitist attempt at crude humor, like an ironic fart at a wine tasting.
That's more or less what I was trying to say in the first place.

27 Responses:

Dr.Dawg said...

A portion of the U.S. population actually believes all of those things about the Obamas.

Yeah, but they don't read the New Yorker.

skdadl said...

A portion of the U.S. population actually believes all of those things ...

Chet, when you sit down to write your heart and thoughts out, is that the context in which you are operating? Even a serious influence on what you write and how?

Iow, it seems to me there has to be a limit to how much pandering critics do, or how self-conscious we are.

One thing that annoys me about this story is that there are two other New Yorker stories of much greater importance about right now, Sy Hersh's report on WH machinations over Iran and Jean Mayer's new book about the torture regime.

Chet Scoville said...

is that the context in which you are operating

You mean, do I try to think about who might be reading and what effect I might have on them given what else they might have heard? Yes, of course I do. That's the most basic of rhetorical principles. If I were only writing for myself, I'd write in my private journal.

Chet Scoville said...

Yeah, but they don't read the New Yorker.

No, but they do hear the 24-7 news coverage about it. In the era of cable news networks and blogs, you can't count on in-jokes staying on the inside anymore.

Dr.Dawg said...

But Chet, just to revisit skdadl's point, you're really making an argument for lowest-common-denominator political discourse. Aren't you?

Chet Scoville said...

No. What I'm saying is that you've got to take account of the situation in which you are operating. And right now, the situation in the United States is that these rumors are right out in the open already, are thriving on every bit of attention they get, and are proving almost immune to satire because of a cultural lack of irony.

Note that I'm not saying that the New Yorker was bad or evil or anything. What I am saying is that the cover DOES NOT WORK AS SATIRE in the present American context.

Alison said...

the cover DOES NOT WORK AS SATIRE?

Chet, there's a US flag burning in the fireplace!

Chet Scoville said...

And to a lot of Americans that is just not funny in any context.

See, this is kind of fascinating to me. Clearly, most Canadians got the joke right away. Equally clearly, a lot of Americans didn't get it, and are not going to. That tells you something right there.

Lord Kitchener's Own said...

I've got to say, I'm with Chet here. I mean, Dawg points out that the Americans who believe this stuff don't read the New Yorker, but isn't that kinda Chet's point too? Isn't it pretty important that they don't read the New Yorker, and so all they'll see is the cover cartoon yet again repeating the worst fears about Obama and his wife without any context whatsoever? Aren't they gonna say "Geez, even the New Yorker's not so sure about that Barack Hussein Obama guy".

You know what they say about repeating a rumour.

I'm not going to get all high and mighty and call this cover an abomination or anything, but it does seem crystal clear to me that if the New Yorker's objective was to help Obama they've missed the mark by about as far as you could miss it. I'd go so far as to say I think this cover could hurt Obama just about as much as the Reverend Wright controversy did earlier. I'd imagine those on the right never could have DREAMED of getting a cover cartoon like that published in a right wing news magazine. They must be simply wetting themselves in excitement.

I don't think it's necessary for the New Yorker to PANDER to the lowest common denominator, but why exactly do they have to preach to the choir like this? Why run an incendiary cartoon on the front cover which basically is mostly funny to those who read the New Yorker, and is more than likely to scare the crap out of the other 95% of Americans? As Chet points out, the idea of satire is to EXAGGERATE what you're satirizing. Now sure, the pic of bin Laden over the fireplace is an exaggeration 9at least to anyone who doesn't work for Fox News) but the rest of that pic? It's not exaggeration at all. It's EXACTLY what a disturbing number of Americans believe about the Obamas. We can roll our eyes and bemoan their ignorance and make fun of them in liberal magazines all we like. It's not going to change how they view that cover. It's (yet another) affirmation of their worst fears, plain and simple.

Sure, Chet got the joke, and so did everyone here. We also knew what he was talking about when he referenced Swift, and we didn't balk at the use of the term "epistemological relativism". But guess what? The vast majority of those for whom those three things are true are already going to vote for Obama. I'm just surprised that the New Yorker didn't give more thought to the millions of Americans who are going to see just that cover and have it define the Obama candidacy for them.

Also, I can guarantee the right wing media are going to run with this one. I can hear the Fox News commentators now. "See, this is Obama's problem, we don't really know who he is, and we hear a lot of crazy stuff going around? Just what are we to believe?" I can guarantee they'll focus on "there's a lot of crazy rumours about Obama" and their follow up won't be "and the rumours are CRAZY and untrue". It'll be, "and are Americans really comfortable voting for someone whom we don't really know, and about whom such crazy rumours so persistently circulate???"

I really think this cover will hurt Obama more than anything Fox News will run all election season (and, for the next few days I think they'll be running mostly with this!) and I'm surprised more people don't see that.

Boris said...

I'm not sure that some of the people who claim Obama is what the NYer satires. I suspect a number of them know, deep down, that what they say is not true. They know better and do not necessarily believe what they claim. True, it is difficult to conclusively prove, but I am reminded of the exchange between the senior Junker and RT a while back over the former's claims about Muslim history. When RT took him to the cleaners, Junker refused to engage RT's argument the same way RT did his. J simply went back to posting his brand of bigotted and unsubstantiated drivel. Canadian example I know, but in my online exchanges with US conservatives there seems to come a point where name calling begins and reasoned counterpoint ends.

I often get the distinct sense that when a chord is struck, and instead of admitting a worldview changing inconsistency in their outlook, it is easier for them to lie to themselves. I suppose the same could apply anyone with a ideological devotion to a particular worldview.

In other words, it's not that some don't get the joke, but that they
r e f u s e to get it.

Dr.Dawg said...

Good grief, anyone who already believes this stuff is beyond redemption, and one TNY cartoon isn't going to make any difference.

What does this shocked reaction pretend for political discourse in America? I, for one, am not into tapioca. But that's where all these arguments lead.

LeDaro said...

I am not impressed by this cartoon. I have lot of misgivings about it. I generally do not like New Yorker because of its past history.

However, I will wait and see how it unrolls.

Chet Scoville said...

Remember, though, that the primary audience for all things political in the USA is the American political media. And as a group, they are deeply stupid. They are going to keep having fun with this cover for the next several months. I can guarantee that. And they will NOT do so in such a way as to defuse the rumors it attempts to satirize.

LeDaro said...

Chet, I tend to agree with you. My fellow bloggers Dr.Dawg, RT and Fish kind of convinced me, on my blog, that there is nothing to worry. Knowing some Americans I think large number truly believe this as a truth. They will simply say, "look even New Yorker believes in it". If it is satire then it is very lousy satire.

Dr.Dawg said...

At the risk of beating a dead horse, the dumb American media aren't playing this deadpan--they're reporting a cartoon as satire, and the outraged reactions to it.

If it is really true that the cartoon is more than likely to scare the crap out of the other 95% of Americans, then the road to recovery for those poor dears will be steep and long. If a mere cartoon can do that, just imagine what a real political debate might do?

Acquiescing to this (although I submit that it is a grossly exaggerated vision of Americans) will hardly move the US towards serious political discussion. I think, with all due respect, that this is a timorous response to something that goes mildly beyond the tedious cliches that have characterized the campaign so far.

Lord Kitchener's Own said...

I should point out that my "other 95% of Americans with the crap scared out of them" line wasn't meant to suggest that 95% of Americans would be scared of Obama because of this cover, but that 95% would be scared by this cover.

I figure roughly 60% of those will be scared, thinking "This is how the Republicans will win!!!", with the other 40% thinking "OMG! Look how close we are to electing a radical into the White House!".

As for fighting the lowest common denominator, and not kowtowing to ignorance, I applaud the sentiment. How well did it work for Gore and Kerry again? Were I Obama, I'm not sure I'd be too comforted after the fact knowing that I didn't underestimate the intelligence of the American electorate, and I ran a campaign commensurate with my intelligence rather than the public's. After a couple of years of the McCain presidency, I'd bet I'd be pretty frustrated that I figured no one would be so stupid as to buy such crap about me, or be swayed by a mere cartoon.

These people elected George W. Bush TWICE remember.

Not to be anti-American, but no one ever went broke underestimating the intelligence of the American people.

LeDaro said...

Dr.Dawg , I believe the sales of the magazine were sagging. They needed publicity and they knew the cartoon would be very controversial. Look at the amount of publicity they got. I do not think they care about Obama or political outcome. Their main purpose was to sell the magazine. Shame on them.

Dr.Dawg said...

The New Yorker's sales have been steadily increasing for years:

"A recent report indicates that there were 996,000 subscribers in 2004. The total number of subscribers has been increasing at about a 3% annual pace over the last several years. Despite the magazine's New York focus, its subscription base is expanding geographically; in 2003 there were more subscribers in California (167,000) than in New York (166,000) for the first time in the magazine's history. The average age of subscribers rose from 46.8 in 2004 to 48.4 in 2005, compared with a rise of 43.8 to 44.0 for the nation, and a rise from 45.4 to 46.3 for news magazine subscribers. The average household income of a New Yorker subscriber was $80,957 in 2005, while the average income for a U.S. household with a subscription to a news magazine was $67,003, and the U.S. average household income was $51,466."

Source: http://en.wikipedia.org/wiki/The_New_Yorker#Audience

LeDaro said...

Chet, what is your secret putting your this particular post repeatedly on the top on Progessive Bloggers.

Dr.Dawg, I stand corrected but I am still not convinced that this particular cartoon was brilliant. I think it was stupid at best.

Lord Kitchener's Own said...

Here's an interesting poll discussed at Media Matters. Conservative website WorldNetDaily.com ran a poll asking readers what they thought of the NYer Obama cover. The top to reactions were:

"The image isn't too far from the dangerous truth about the Obama family": 60%

and

"Funny, because there's some truth in it" 11%.

I'd say for a grade for successful satire, that's a big old FAIL.

Dr.Dawg said...

What does this shocked reaction pretend

"portend," dammit. I'm not illiterate.

An on-line WorldNetDaily poll? Is that like the 92% of Canadians adamantly opposed to giving Morgentaler an Order of Canada on the Globe and Mail's on-line poll?

Anyone who reads WorldNetDaily, as the poll actually demonstrated, already believed the stuff that the cover was sending up before the cover appeared. Satire doesn't necessarily reform its targets, nor is it usually intended to do so: it does, however, offer the opportunity for their enemies to have a good laugh.

Chet Scoville said...

And the Globe reports:

"Commentators on the right, who were the caricature's presumed target, reacted with glee. Many promised to sell T-shirts bearing the image."

Epic, epic FAIL.

LeDaro said...

And still some people think that the cartoon was a great satire. It was a great misfire and plain stupid. After Bush the New Yorker should get the stupidest people of the century award.

Chet Scoville said...

Seriously.

Hume's Ghost said...

If it makes you feel better, I had nearly the exact same reaction to the cartoon as you and made prety much the same point.

http://dailydoubt.blogspot.com/2008/07/problem-with-new-yorker-obama-cover.html

I even fleshed it out with pertinent quotes from The Authoritarians.

In that post I mused that it can't be satire if it is simply an accurate depiction of the way the noise machine views Obama and noted that were I not aware it was a New Yorker cover I'd assume it was a cover of National Review.

http://corner.nationalreview.com/post/?q=YzY3OGU2NTcwNDk0NGVlMzBlYWM2YTEyN2Y4OTI4Yjc=

J.Goldberg: "What I find interesting about the New Yorker cover is that it's almost exactly the sort of cover you could expect to find on the front of National Review."

The New Yorker considers the cover self-evidently absurd, but were the self-evident absurdity of noise machine smears sufficient to rebut them then they wouldn't be as effective as they are.

An image like this is going to activate the networks in people's brains that will play on any prejudicial fears they have without doing anything to change those beliefs.

Plus, we have a media that has granted legitimacy and normalcy to views that are self-evidently absurd. Millions of people take seriously Rush Limbaugh when he says that Osama bin Laden is a Democrat, while the New York Times magazine does a white-wash cover story on him. Ann Coulter can talk about needing to kill John Lindh so that "liberals" know they can be killed too and she gets a white-wash cover story in Time magazine.

Jim said...

Chet is right (again).

It will be pointed at by the Noise Machine as "evidence" that everything they say about Obama is true. I've seen somewhere the analysis that "all humour is funny because it has a seed of truth."

The editors of the New Yorker are in Jay Leno/Hugh Grant territory here:

WHAT THE HELL WERE YOU THINKIN'?

Chet Scoville said...

Plus, we have a media that has granted legitimacy and normalcy to views that are self-evidently absurd.

That's precisely the problem. Critical thinking doesn't happen in a vacuum.